brand story

Zongshen is a Chinese company producing more than 1,000,000 motorcycles a year. It also engaged in the production of quad bikes, engines and generators, and other moto products. Their motorcycles are exported worldwide, and some of their bikes also participate in different championships.

The History of Zongshen

Zuo Zongshen, the founder of the company, was born in a poor family. In 1982, he and some members of his family invested in motorcycle garage, which was the beginning of a large motorcycle business. In ten years, they founded Chongqing Zongshen Motorcycle Technology Development Co. that in 1994 became "Outstanding Private Enterprise" in Sichuan province. One year later, the company was ranked 23rd in the list of best 500 private enterprises in China. 

The first motorcycle was produced in 1996. During the next several years, the company got a range of reputable awards, obtained motorcycle engine "CCC" certification, and continued to expand its businesses by opening several branches within the country. 

Zongshen initiated the program under the "Cyclone" name. It aimed at designing new technology and launching production cycles of new models so that the brand could survive in a highly-competitive environment. Within this program, Zongshen invested in a research and development center in 2007. 

In 2012, about 30% of the company’s motorcycle production was exported. Zongshen products can be found in different countries all over the world, including the UK, Belarus, Spain, Argentina, Turkey, Philippines, Brazil, Uruguay, Russia, and Colombia. Zongshen PEM, a company’s subsidiary located in Canada, sells e-bikes, motorcycles, and electric scooters.

The Most Popular Zongshen Models

The company’s website features a large catalog of the models, including a dirt bike, choppers, sportbikes, scooters, standard, and cub series. 

The RX4 450, one of the latest models of this Chinese manufacturer, was introduced at the CIMA Motor show in Chongqing in 2017. It comes with a 450cc, water-cooled, DOHC single-cylinder engine. This model is a result of the mutual collaboration between Zongshen and Norton. The bike has an ADV-style design. Its style is similar to GS motorcycles by BMW, and its aluminum frame resembles the one used in an enduro motorbike. The bike is great for off-road performance. Among other features of this model are twin front discs, a USD fork, with and a multi-function digi-dash.

2018 RX3 Adventure is a touring model that is available at a sale price of about $4,195. It comes with front/rear ABS brakes, 24.8hp, and 9000 rpm. It is suitable for adventure touring, riding around town, and off-road excursions. It is equipped with a 4-valve water-cooled 250cc engine, a 6-speed transmission, and Delphi electronics and fuel injection.

Interesting Facts

·    The Zongshen Group includes 52 subsidiary companies;

·    The company has more than 18,000 employees; 

·    Zongshen is one of the 5 largest Chinese motorcycle manufacturers;

·    The company cooperates with such famous brands as Piaggio and Harley Davidson.